That is the truth. It is just the way things are. I think that a volume car tries to not do anything too much. A little bit sporty is fine, but a lot sporty and you start to alienate people who are just looking for a regular sedan. It might not even be that you alienate people, it may be instead that you just don't attract any other people.
That is so true and that's why I like about Honda: They dare to stand out of the crowd.
They do want their cars (at least here in europe) to be different than the rest.
I'm a non-golfer for many reasons but that's the biggest one...