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Honda Releases New Interactive Ad for the Civic

2257 Views 5 Replies 6 Participants Last post by  Civil


Honda has released a new interactive advertisement to promote the 2016 Honda Civic.

The video follows a couple going on a first date. The viewer can choose 'Great, Greater and Greatest" and can switch between the different versions on the fly.

Features of the sedan are showcased throughout the advertisement, and depending which version you watch, the clothes and people met along the way get more exciting too.

Features pointed out in the video include LED headlights, its turbocharged engine, collision mitigation baking system, heated rear seats and multi-angle rearview camera.

Having watched the whole video myself, it is pretty entertaining. Go for it.

http://automobiles.honda.com/shop/civic-sedan.aspx#demo
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Had a flash back to Ferris Bueller there. Great Ad!
It was entertaining enough for me to play through the whole thing. Will it raise sales? Not sure. But it will definitely make people aware of the Civic, especially the younger folks.
1 - 6 of 6 Posts
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